Aldi — Cheapest Supermarket in the UK (But What’s the Catch?)
By Keto Mbiri
Aldi is one of the UK’s most talked-about supermarkets — famous for low prices, simple stores, limited stock lines and “Specialbuys” that fly off shelves every week. For many households trying to stretch pounds further, Aldi’s own-brand food and value deals are a lifeline. Recent comparisons even showed Aldi as the cheapest spot for a basic shop when comparing baskets of essential items.
⭐ What UK Shoppers Say (Straight From Reviews and Forums)
⭐⭐⭐ “Great Value Weekly Shop”
“I managed a £42 weekly shop for two people — bread, veg and basics for far less than at bigger supermarkets!” — UK Reddit shopper
⭐⭐ “Stock Inconsistency & Quick Dates”
“Produce wears out quickly and shelves often look half empty. Aldi’s cheap, but I still end up visiting other stores.” — UK Reddit user
⭐ “Customer Service Hits & Misses”
“Some staff are brilliant and helpful… but other experiences feel rushed and impersonal, especially with bag checks.” — Trustpilot review summary
🧠 My Take (UK Shopper POV)
Why people still go to Aldi:
✔ Excellent low prices on basics and everyday items — you can save a lot compared to other supermarkets.
✔ Fun weekly Specialbuys with genuine bargains.
✔ Large expansion of UK stores makes it convenient for many locals.
Things to keep in mind:
⚠ Produce quality & dates can be inconsistent, so check freshness before buying.
⚠ Online options are limited — no delivery or Click & Collect means you must shop in person.
⚠ Stock can be hit or miss — popular items vanish quickly.
⚠ Customer service experiences vary greatly, from friendly to distant.
Top Aldi hacks for UK shoppers:
✔ Visit mid-week or early morning for the best stock — popular Specialbuys go fast.
✔ Use apps like Too Good to Go to grab unsold Aldi food at deep discounts.
✔ Check red-sticker items for marked-down products near their best-before dates.
But before you do your next weekly shop, let’s face the full picture — the good, the tricky and the downright frustrating parts that shoppers are saying online. 👇
